Sexy underwear. This is what we have been making since 1928. But it’s not only sexy, but also exceptionally comfortable. This year we are celebrating close friendships, love and a feeling of solidarity. Combined with incredibly high quality and sustainability – even more so than ever.
We want more! More love, more peace, more sustainability and above all, move joy in the clothes we wear.
Colour, exciting patterns, glamour and, most importantly, a good dose of positivity are at the heart of our spring/summer collection.
too sexy for bad quality
That’s why we ensure there’s nothing bad quality in our collection. Craftmanship and innovation work together hand in hand. We combine design and production processes for the perfect fitting product. We know that perfect fitting underwear is hard to find – and hard to produce.
There many separate components that need to be brought together whilst also taking the individuality of the wearer into account.
We focus on this individuality in our design and production processes. That is why we manufacture most of our products in our own factories according to our special quality requirements.
These are included in our golden rules for a more sustainable future without fast fashion.
1. Transparent lingerie is
sexy – but transparent production is even sexier.
That’s why we ensure compliance with the strictest social and environmental standards and mey still produces 76% of its products in its own factories in Germany, Hungary and Portugal. 93.5% of the value chain is located in Europe.
2. Make cheap, make twice.
We develop and test many new materials and yarn combinations to create the perfect fabric for our products. Our fabrics are incredibly durable, supple and soft for optimum comfort. We produce around 82% of our fabrics using 97 individually configured knitting machines at our company headquarters in Albstadt, Germany. We believe that durable products contribute to a better future. More sustainability, less fast fashion.
3. Products that stand the
test of time.
We invest in first-class quality. To guarantee we achieve this, we check our products after every production step. Only then can we ensure a finished product that impresses in every way: with first-class material, precise workmanship and perfect comfort.