Athflow – The new fashion trend for body and soul
Find out everything you need to know about the
clothing style dedicated entirely to wellbeing.
by mey 01.03.2023
High-quality materials like cotton, knit,
cashmere, velvet and satin are typical of the
casual yet elegant trend.
The rise of sweatpants: Karl Lagerfeld was wrong
Karl Lagerfeld famously said: “Sweatpants are a sign of defeat. You lost control of your life, so you bought some sweatpants.” Karl would have a lot to learn from the athflow trend, if he were still with us.
Your favourite dress in the athleisure style also works with the athflow look – with the right contrasts and tasteful styling. In a tone-on-tone look with a long blazer and matching sneakers, it can be styled into an eye-catching outfit. Or, select a high-quality leather jacket and boots for a rockstar look. Alternatively, create a hip-hop version with a bomber jacket and metallic sneakers.
Joggers have a little competition from the (once again) trendy trackpants – an upgrade of the original variant in different materials. They don’t have to have the obligatory side stripes, but always a comfy drawstring waistband. The updated joggers can be combined with a sweatshirt or hoodie for a sporty look, a silk top and heels for a party look, or a blouse and casual blazer for a business look.
The brand soulwear by mey combines all
these benefits – so come and discover our
versatile athflow trend pieces!
Good for body and soul: The second origin of athflow
As a trend, athflow also has a second origin that is less obvious, but no less important. In recent years, more and more people have discovered and recognised the positive effects of yoga and meditation. This once-niche segment has grown into a respectable industry.
And not without reason: yoga brings the soul and body back into balance, is both relaxing and energising, helps with stress-related ailments, can reduce pain, and much more. It preventatively leads to a calmer, more balanced and often healthier lifestyle.
Yoga clothing must be easy to move in, without being so baggy that slips out of place. A buster lends itself to many of the exercises better than a classic underwired bra. Yoga pants should also be opaque under strain. The slightly higher waistband on yoga pants provides support, without constricting.
This makes yoga wear highly functional yet comfortable. As a result, it has effortlessly made the jump into the streetwear department and the athflow trend.
The stylish trousers, leggings, pants and bustiers not only function as sportswear; they are also tasteful all-round items of clothing with which to express your identity – combined with chic accessories and layers. The brand soulwear by mey combines all these benefits – so come and discover our versatile athflow trend pieces!
The biggest different between athflow pieces, which tend to have their roots in yoga or the gym, and home-office-oriented casualwear pieces is that the athflow trend often favours a closer fit. This means the materials are highly elastic.
Speaking of materials: when it comes to yoga wear, many of the products are sustainably manufactured. Many manufacturers attach great importance to fair production and comprehensive environmental protection. The avoidance of chemical ingredients can be felt on your skin. See for yourself with our sustainable clothing!
Athflow in concrete terms: Style-accentuating combos
There is no “instruction manual” on how to dress in the athflow style. This individual freedom is yet another plus point of the comfortable fashion trend. The following examples are just loose suggestions:
- A wide-fitting long blazer dresses up any pair of trousers, whether it’s a pair of joggers, leggings, or wide-leg fabric trousers with a comfortable elastic waistband. Sneakers are the best choice of footwear.
- A cosy oversized knitted jumper with flared trousers always cuts a good figure. You can also pair it with boots.
- XXL coats are the perfect accent for a tight pair of leggings or yoga pants. Sneakers or boots each give the outfit a different slant.
- Hoodies or plain sweatshirts in XXL with wide-leg trousers in soft fabrics create an oversized yet stylish silhouette.
- A cable-knit cashmere sweater with joggers is a playful understatement.
- Tone-on-tone combos with a monochrome splash of colour exude confident style.
What does athflow mean?
Athflow is a fashion style that combines comfy, cosy outfits with a good portion of chic and elegance. The result is an exceptionally comfortable look, that nonetheless never looks purely like casualwear.
The term is a combination of “athletic” and “flow”, which refers to the comfortable feel of the soft clothing on your body.
Athflow combines joggers, leggings, wellness and yoga pants, sweatshirts and hoodies with chic long blazers, oversized coats or high-quality cashmere knit into an individual, stylish statement.
Do I need a certain figure to wear athflow?
No, absolutely not. What’s great about athflow is that it aims for maximum comfort with a soft, loose-fitting silhouette. In other words: oversized models and wide-fitting trousers with elasticated waistbands can easily be used to conceal little problem areas.
The only rule: yoga wear and gym wear, which is also included in the athflow trend and tends to have a closer fit, is probably not best suited to hiding your figure in an elegant streetwear or business outfit.
How long will the athflow trend last?
For once, sociologists and fashion experts agree: athflow is here to stay. This is not least to do with the fact that athflow is all about highly comfortable, feel-good fashion.
But it also has to do with the fact that in the time since the pandemic and the associated rise in working from home, strict business dress codes have been largely dismantled. In many cases, permanently.